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  Home > About Us > Our Strategy and Key Strengths
   
 
   
 
  Our goal is to generate strong financial returns and create a world-class metals and mining company. To achieve this goal, we intend to take full advantage of our competitive strengths. Key elements of our strategy include:  
     
 
Increasing our capacities through greenfield and brownfield projects. We intend to continue the construction of new facilities to capitalize upon the growing demand for metals in India and abroad, particularly in China, Southeast Asia and the Middle East.
   
Leveraging our project execution and operating skills and experience in building and operating captive power plants to develop a commercial power generation business. We believe the commercial power generation business represents an attractive growth opportunity in India and that our experience in building and operating captive power plants positions us to develop this as a stand-alone business.
   
Continuing to focus on asset optimization and reducing the cost of production. We focus on reducing our cost of production, including maximizing our throughput and plant availability, reducing energy costs and consumption, increasing automation, improving recovery ratios, reducing our raw material costs and seeking better utilization of by-products.
   
Seeking further growth and acquisition opportunities that leverage our transactional, project execution and operational skills. We continually seek new growth and acquisition opportunities in the metals and mining and related businesses, primarily in India, including government privatization programs.
   
Consolidating our corporate structure and increasing our direct ownership of our underlying businesses to derive additional synergies as an integrated group. We have exercised our option to acquire the Government of India’s remaining 49.0% ownership interest in BALCO and are seeking to complete this acquisition.
 
         
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Today, our organization is growing by leaps and bounds thanks to our competitive strengths, which include:
 
High quality assets and resources that make us a low-cost producer of copper and zinc.
   
Substantial market shares across the copper, zinc and Aluminium metals markets in India.
   
Extensive experience in operating and expanding our business in India that allows us to capitalize on attractive growth opportunities and resource potential in the country.
   
Numerous new projects in the pipeline that will enable us to expand our production.
   
Experience for entry into commercial power generation business in India with our operations of captive power plants since 1997.
   
Experienced and focused management with strong project execution and acquisition skills.
   
Ability and capacity to finance world-class projects.
 
 
     
 
   
   
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